The challenge

As a high-street first brand, Pret A Manger wanted to provide their customer with a seamless online shopping experience and showcase their product range to be as mouth - watering online, as they are in store. The aim was to create a seamless online shopping experience which encompassed the brands ethos in-store to their online platform, providing a convenient way to pre-order food online and have breakfast and lunch delivered directly from their local Pret Store to the workplace/home.