This will help you find the right time, format and channel for your SEO-optimized content
10.00 - 11.00 AM
online
Mathias Fanschek, Managing Director Austria at Merkle
Markus Klimmasch,
Director Sitecore Solutions at Merkle
Christoph Reisch, Sales Specialist Content Hub at Sitecore
Oops - where is the requested image, the new presentation or the current brochure? Don't waste time searching - we'll show you in the webinar how to really take-off in content marketing!
Today, companies need to distribute the right content, at the right time, in the right format via appropriate channels.
The challenge here is to maintain an overview in your own content jungle and thus to inspire and win over potential customers.
Learn how to create, manage, publish and repurpose search engine optimized content faster in the free webinar "Lost in the Content Jungle?".
Our content experts will guide you through the topic of Content Velocity and reveal the best tips for accelerating your content marketing while maintaining high content quality.
An exciting customer example will show you how it works in practice: You will learn how the company SCHOTT distributes the right content to different target groups from different industries and numerous countries via the right channels.
The increasingly data-driven and personalized world of advertising is massively changing the demands on advertisers, media and agencies. Mathias knows this firsthand: As Head of Content and Communication, he built up digital advertising, digital CRM and the content area at Erste Bank. Today, as Managing Director at Merkle Austria, he works with his team to unite creativity, data and technology and, on this basis, to rethink and implement brand experience.
Markus has been working in the Sitecore environment for over 10 years. After gaining experience in development, architecture and consulting with various clients, he now drives the strategic development and technical direction of the business unit as Lead Sitecore Solutions at Merkle DACH. He puts special emphasis on the business value of Sitecore and gives trainings on personalization and marketing automation.
Christoph Reisch has been in the software industry for more than 13 years and, as a Sitecore Content Hub Specialist, helps companies build a centralized content management system to optimally link digital assets with product information and contextual content. As a result, users can not only create and find appropriate marketing content faster, but also better serve the increasing number of marketing channels while reducing marketing costs.
