6 Senior Manager

Campaign Marketing & Technology


DGS India - Gurugram - Golf View Corporate Towers

About the job

This opportunity is within dentsu's integrated global capability that delivers world-class, agile services across the dentsu network - Dentsu Creative, Dentsu Media and Merkle. In this role, you will be part of Merkle, enabling delivery of innovative data and technology solutions for Merkle's global brands.

Job Description:

The purpose of this role is to oversee teams of delivery resources within a vertical/small grouping of verticals based on defined span of control and ensure good outcomes for our clients, the business and our client teams.   This role is a senior-level delivery leader who has significant depth in the design/build and management of multi-channel CRM / Campaign solutions.

Key Responsibilities:

  • Provides day-to-day leadership over multiple account delivery teams across multiple disciplines
  • Supports business development efforts, both existing and new logo
  • Ensures high quality client centric service and client value
  • Has strong financial acumen, accountable for achieving financial performance goals, budgets
  • Possesses high-level understanding of service offerings and capabilities
  • Has strong communication skills, both written and verbal, to both internal and external stakeholders
  • Manages resource, including staffing plans, performance feedback and setting work expectations
  • Provides thought leadership and solutioning to clients
  • Oversees continual process improvement initiatives
  • Has a keen understanding of business operating model, including offshoring and pyramid strategies

Qualifications:

  • > 9 yrs of Digital Marketing Experience (specifically in e2e Email Marketing – discovery, implement, run & operate) - MUST
  • > 7 yrs consistent experience in at least 2 Marketing Platforms – like Adobe, SFMC, Pardot, Unica, Braze etc – MUST
  • > 5 yrs of People Management and significant experience in Leadership in communicating with Business stakeholders, contribution to campaign community internally / externally – MUST
  • Strategic thinker & problem solver with the ability to be hands-on. -  MUST
  • > 7 yrs of B2B and B2C marketing, business improvement and project execution efforts. -  MUST
  • Some experience in winning new Logos – either contributing to RFP, or white gap analysis in existing accounts (Nice to Have)
  • Passionate about programing (Nice to Have)

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